Limited time offer: No repayments on business loans for the first 6 weeks. Offer ends June 30. T&Cs. Apply now.

Email lead generation template

Are you using email marketing to generate leads for your small business? This easy-to-use template will help you kickstart and refine your email marketing campaign, from defining your audience to developing an email template.

Want a direct and free way to advertise who you are and what your business has to offer?

Email marketing could be the solution for you. Our Email Lead Generation Template makes email marketing easy, and helps guide you through the process of designing and deploying an effective lead-gen campaign.

  • Set appropriate goals: Use the SMART goals system to define exactly what your campaign wants to achieve.
  • Define your audience: Segment your customer base into different pillars and adjust your email templates to target specific audiences.
  • What’s your campaign’s purpose? Aside from generating leads, what do you want your audience to do after reading? Focus on the customer ‘actions’ after opening your emails.
  • Use the right tools: Choose an email client that is intuitive and user-friendly, with automation tools and statistical insights to drive growth.
  • Make it ongoing: Avoid one-off campaigns. Set up follow-up emails to capture warm leads after initial marketing efforts.

Download Now

The information in this post is provided for general information only and does not take into account your personal situation. Nothing contained in this post constitutes advice or an endorsement or recommendation of any kind by Prospa. Any links to third party websites are strictly for informational purposes only. You should consider whether the information is appropriate to your needs, and where appropriate, seek professional advice from financial, legal and taxation advisors. Although every effort has been made to verify the accuracy of the information as at the date of publication, Prospa, its officers, employees and agents disclaim all liability (except for any liability which by law cannot be excluded), for any error, inaccuracy, or omission from the information for any reason, including due to the passage of time, or any loss or damage suffered by any person directly or indirectly through relying on this information.