In an age where every online search brings up a business’ star rating, online reviews can make or break a small business. Here’s how to best respond to negative Google reviews.
There are few better brand ambassadors for your business than your existing customers. Learn to recognise, nurture and grow potential brand ambassadors from your existing customer base and watch [...]
Has your business experienced exponential growth? Is your product or service in high demand? This may be the perfect opportunity to turn your small business into a franchise! Read on to find out [...]
Social media is a vital marketing tool for any business owner today especially in the hospitality industry. Here’s how Instagram can earn you customers.