social media

A guide to small business marketing during the coronavirus recession

02 November 2020 | 6 min read

Getting your small business marketing approach right during a downturn could help you prosper in the future. Experts share tips for positioning your brand after COVID-19.

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I wish someone had told me that… Danny Crichton, Lucky Bat Cafe & Pizzeria

14 October 2020 | 5 min read

Danny Crichton and Justin Schmidt’s business started out as a single pizza oven. Now they’re masters in growing a business and building a loyal customer base.

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From bust to boom: A viral popularity survival guide

20 January 2020 | 4 min read

Dealing with too many customers is a problem many businesses would like to have. But making the most of viral popularity is easier said than done. Here are some tips.

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Major influencer marketing mistakes to avoid

14 November 2019 | 3 min read

Influencer marketing can get big results from a small spend. Or it can go nowhere. Here, Australian small business owners share tips on making it work for you.

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Small business marketing – how to get more bang for your buck

09 September 2019 | 4 min read

Investment in marketing is a big deal for any small business. So it’s crucial you feel confident in the methods you choose and know what outcomes to expect.

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Is your business’s social media falling flat?

01 May 2018 | 3 min read

Take your social media to the next level with expert tips and tricks to make your social media shine. Learn how to refine your digital voice and create content that will perform leaps and bounds beyond the competition.

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5 ways to market your small business

24 February 2017 | 2 min read

Regardless of whether your small business is a new or established one, marketing can play an important role in its success.

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5 ways female small business owners can find mentors

31 October 2016 | 4 min read

For many women, having a source of inspiration and advice is key to overcoming the challenges of running a small business.

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4 tips to get you started with social media for your small business

16 June 2016 | 4 min read

Here are four tips to help you establish social media for your small business.

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Business development for tradies

17 February 2016 | 4 min read

A few simple strategies can help hard-working tradies take business to the next level.

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How to market your small business locally

10 February 2016 | 4 min read

If you’re not sure where to start when it comes to marketing your business locally, here are a few simple, cheap and effective ways to help grow your customer base in your local community.

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Practical Facebook strategies for busy small business owners

07 January 2016 | 4 min read

As a small business owner, you’ve probably been told countless times you need to be on Facebook. Here are a few simple ways to do it.

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