Digital Analytics Specialist

Sydney

We’re a passionate team of brilliant achievers, and together we’re using technology to take the small business finance industry next level. Our mission is to keep small businesses moving – with smart cash flow solutions right when they need them. Supporting them through ups and downs. Making their lives easier. Helping them Prosper.

The role

As the Digital Analytics Specialist at Prospa, you will be responsible for overseeing the architecture, implementation and validation of digital analytics for both web and app (across Google and Firebase Analytics). You will work closely with our Product, Tech and Data teams; and take ownership of measuring and optimising for our customers’ digital experience.

What you will be doing

  • Work with product managers to understand and measure user behaviour

  • Work with tech teams to implement digital analytics requirements

  • Execute custom code and manage tag requests

  • Integrate our digital analytics data with external sources to enrich our single view of customer

  • Ensure tag management solutions are consistent with data collection and governance best practice

  • Support roadmap for digital analytics (including Google Analytics 4 migration) and champion digital disciplines such as conversion rate optimisation

  • Develop insights and conversion optimisation opportunities to support digital channels and initiatives

What you’ll need to succeed

  • 3+ years experience working within the digital analytics space

  • Good experience with planning and implementation of digital data solutions (Google stack preferred)

  • Experience with maintaining a data layer to enable consistent data collection

  • Understanding of how front-end development languages are used for custom tagging (JavaScript, HTML)

  • Understanding of digital media and experimentation platforms such as Google Marketing Platform, Facebook Ads, Optimize

  • Experience with integrating multiple sources of data through programming languages such as SQL (preferred)

Don’t let a confidence gap get in the way of submitting your application. We’d love to hear from you and see if this could be a great match.

 What we offer:

  • Bonuses & stock options

  • Flexible ways of working

  • Winter @ Prospa (think free days off, themed events, swag, massages, coffee carts…)

  • Team and companywide social events

  • Volunteer leave & paid parental leave

  • Career development opportunities & study assistance

  • A chance to be a part of one of Australia’s fasted scaling tech organisations

Why Prospa?

We embrace diversity in our people and our thinking and provide a collaborative, inclusive, innovative and respectful environment. We celebrate who you are and actively provide our employees the same great experience we provide our customers.

It’s super exciting every day. Always moving. Always something new around the corner. And we’ve only just cracked the surface.

Open the door. Feel the buzz. Want in?